This is the twenty-sixth of these. Halfway through a year of Fridays.
The question I get most is a version of the same one. Did you write this, or did the AI. People ask it kindly, and they ask because they actually want to know. So at the midpoint, with nothing hidden, here’s my answer.
The machine does real work. It drafts faster than I can type. It argues structure with me and often wins. It finds the historical parallel I was circling but could not name. It knows the small tells that give AI writing away, and it strips them out of its own drafts. When I am about to overclaim, it says so. Some weeks it talks me out of the post I walked in with.
And it has never once supplied the thing that made a post worth reading.
It was not in the room in 2007 when a Hall of Famer tried to squeeze into someone else’s photo. It did not sit across from the CTO who drew a pyramid on his whiteboard and told me to stop talking. It has not spent three days in the markets watching a rep field a question no script could answer. It has not spent a career learning which stories are true and which ones only sound true. That does not come from a model. It comes from a life.
So people want a number. I have stopped reaching for one. The experiences are mine. The nits, the gnats, and the notes kept over the last twenty-five years: all of it mine. I hand them over, we shape a plan, and I argue with that plan for weeks before a word gets written. When it is time to draft, the machine turns my material into something clean, I edit it hard, and it keeps me honest before it goes out. The judgment about what belongs and what to cut, and the nerve to kill a good line that is not quite true, stays with me.
So does the split matter? If my material lands, keep reading. The DNA of every one of these is mine, start to finish.
Everyone is going to use the thing. What separates one person’s work from another is whether they bring the part it cannot.
That is worth asking about your own work now.
The machine can write. It has never lived a single day.
Bring the days.
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